Drawer III · Caption bank

The caption idea bank

Captions and prompts for the posts authors actually make, sorted by genre and occasion. Each one teaches a shape you can use again. Copy it, fill in the brackets, and make it sound like you.

Find a caption

Showing all 18 caption ideas

Occasion
Genre

[ ] The words in brackets are yours to fill in.

  • Cover reveal · Literary

    Sample

    “[The first line of your book.]” That sentence waited [how long] for a cover. Here it is: [one plain sentence about the cover, and what the designer saw in the book]. [Title] is out [month].

    ShapeOpening line

  • Cover reveal · Fantasy

    Sample

    The map came first. Before the cover, before the title, there was [the place] drawn on [the back of an envelope]. Today it gets a cover of its own, and if you look closely you'll find [one detail from the cover that lives in the story]. [Title], [month].

    ShapeSmall detail

  • Cover reveal · Romance

    Sample

    Here they are: [Character] and [Character], on the cover of [Title]. I've lived with this cover for [how long] and I still notice something new each time. What's the first thing you see?

    ShapeHonest question

  • Launch week · Thriller

    Sample

    [The first line of your book.] [Title] is out today. If that line made you want the next one, the book is [where to find it].

    ShapeOpening line

  • Launch week · Cozy mystery

    Sample

    “[A sentence from the book with your sleuth in it.]” [Title] is out this week, and [Sleuth] is back to [what they're up to]. If you've read the first one, you'll recognize [one small returning detail]. If you haven't, this one stands on its own.

    ShapeQuoted sentence

  • Launch week · Nonfiction

    Sample

    [Title] is out today. It took [how long] to write, and the chapter I rewrote most was [chapter], because [one honest reason]. If you're [the problem your reader has], start there.

    ShapeSmall detail

  • Quiet week · Any genre

    Sample

    No news this week. Just [what you're reading or writing] and [the weather where you are]. What's on your desk?

    ShapeHonest question

  • Quiet week · Literary

    Sample

    Rereading [a book you love] this week and stopped at [a page or a line]. I think it's where I first learned [what it taught you about writing]. Which book taught you something you still use?

    ShapeHonest question

  • Quiet week · Romance

    Sample

    “[A quiet line from your book, not a dramatic one.]” Not every scene in [Title] is a big one. This is one of the small ones, and it's still [why it matters to you].

    ShapeQuoted sentence

  • Reader question · Fantasy

    Sample

    If you could live in one place from [Title] for a year, which would it be? I'd choose [place], for [one reason]. Tell me yours, and why.

    ShapeHonest question

  • Reader question · Thriller

    Sample

    Be honest: did you guess [no spoilers: the twist] before [the chapter or the moment]? Please keep spoilers out of the comments. Just yes or no, and [a page number or a chapter].

    ShapeHonest question

  • Reader question · Cozy mystery

    Sample

    I'm writing book [number] and I need your help with one small thing: [a real choice you haven't made yet]. [Option one] or [option two]?

    ShapeHonest question

  • Quote card · Literary

    Sample

    “[Your sentence.]” From [Title], chapter [number]. I wrote it [where or when you wrote it], and it's [what you feel about it now].

    ShapeQuoted sentence

  • Quote card · Fantasy

    Sample

    “[A line spoken by a character.]” [Character] says this in [Title], at a moment when [context, without spoilers]. [Why this line matters to you].

    ShapeQuoted sentence

  • Quote card · Nonfiction

    Sample

    “[One sentence of advice from your book.]” If you take one thing from [Title], take this. [The chapter it comes from] explains how.

    ShapeQuoted sentence

  • Behind the scenes · Any genre

    Sample

    How this photo was made: [the window or the light], [the props, counted] and [the angle]. It took [how many] tries. The first [how many] had too many things in them.

    ShapeSmall detail

  • Behind the scenes · Romance

    Sample

    The [object] in this photo is the one [Character] [does what with it] in chapter [number]. [Where yours came from], and it's been on my desk ever since.

    ShapeSmall detail

  • Behind the scenes · Thriller

    Sample

    First draft, page one: [the original opening line]. Final draft, page one: [the published opening line]. [One sentence on what changed, and why.]

    ShapeOpening line

Before you copy

Every good caption has a shape.

Learn the shape and you'll never need a caption bank again. These are the four we use most.

  1. Opening line

    Start with the first line of the book, or a line that sounds like it. The reader meets your voice before they meet the pitch.

  2. Quoted sentence

    Quote one sentence from the book, then say one honest thing about it. The quote does the selling; you do the talking.

  3. Honest question

    Ask something you genuinely want answered, small enough to answer in a comment. Readers can tell when a question is bait.

  4. Small detail

    Name one specific, true thing: a place, an object, a draft. Detail is what makes a caption believable.

The full caption pack

Every shape, for every occasion.

We're finishing the full pack: more captions in each shape, for every occasion and genre, on a printable sheet you can keep beside your desk. Sign up and it comes to your inbox as soon as it's ready.

We'll email the pack as soon as it's ready. Unsubscribe in one click.